Photos as versatile as life itself
Innovative technology packaged in a sophisticated design: The EXILIM Zoom EX-Z550 ensures that you are perfectly equipped for any situation. The compact casing of this elegant digital camera conceals the new EXILIM Engine 5.0, a 4x optical zoom with mechanical image stabiliser, a 26 mm wide-angle lens and a wide range of intelligent functions that guarantee outstanding photos and breathtaking HD video recordings.
26 mm wide-angle lens
Whether for landscape photos, tourist sights or group pictures in confined spaces: the 26 mm wide-angle lens* makes the EX-Z550 your perfect companion whatever the occasion. The 26 mm focal length allows you to capture a larger area and include several friends in a group photo from only a short distance away.
4x optical zoom with mechanical image stabiliser
Zoom in on your favourite moments: The 4x optical zoom can bring even the most distant subjects up close, while the automatic mechanical image stabiliser significantly reduces blurring. The EX-Z550 has everything you need in any situation and guarantees outstanding photos.
NEW: Extended Dynamic Photo function
With the extended Dynamic Photo function you can continue to cut out subjects from an image series, position them in front of a different background, change the size and combine them with fun animations. In addition, you now have even more amazing new options: Add a single stationary subject or one or more moving subjects into your films! A special highlight: You can not only provide animation for subjects that you add to your film, but you can also insert your own handwritten texts. What are you waiting for? Get creative, bring your snapshots to life and surprise your friends with a fun "Dynamic Photo" greeting with a personalised message!
Premium Auto mode
Portrait, landscape, night or backlight photography: you will be able to take the most amazing photos with the EXILIM Zoom EX-Z550 even in poor lighting conditions. The highlight: In Premium Auto mode, the camera automatically recognises typical subject scenarios and adjusts the settings accordingly. Depending on the exposure conditions, BEST SHOT motif programs such as Auto BEST SHOT, night shot without tripod, Make-up mode, Landscape mode or Intelligent AF are activated. In this way, movements, shaking, backlight and even faces of people are automatically detected and perfectly focused and exposed. No need to worry which BEST SHOT mode is best suited for the situation; you can just focus completely on your subject. This results in top-quality, high-resolution photos.